Google Ads course and Training

Google Ads Course for Beginners - From Zero to PPC Hero

Get to grips with how to successfully run a Google Ads account and help increase its profitability. This course is a best for those who would like to learn more about Google Ads and how they work.

This could include digital marketers, agency owners, and or small and medium-sized enterprises (SMEs).

Learn how to set up, provision, and analyse a Google Ads account

Understanding how Google Ads auctions work is a key skill for any business in an increasingly digital world. During this informational digital marketing course, you will decide how to set up and run a profitable Google Ads campaign from scratch and increase your knowledge of this important digital marketing strategy.

Learn how to set up a Google Ads campaign from scratch

You’ll gain knowledge of how Google Ads works and gain the skills to plan and implement PPC campaigns for yourself. You will also discuss strategies you can use to find keywords to target through keyword research. It is the important step in running a successful PPC campaign for any business.

Identify opportunities to optimize your Google Ads account

Now that you’ve learned the basics, you’ll discover how to optimize your Google Ads account to increase your profitability by lowering your CPC, increasing conversions, and optimizing for the most effective keywords. It includes key elements of Google’s bidding strategy, conversion tracking, and ad extensions such as call-to-action buttons, location information, and links to specific parts of the site.

Learn from leading experts in Google Ads and PPC campaigns

Throughout the course, you will be guided by experts of the leading digital marketing agency, Educert Global. With 20+ successful Google Ads campaigns deployed for clients across a wide range of industries, you’ll get real insights from digital marketing experts and ultimately learn how to use Google Ads.

Google Ads Course Key Highlights

70 hours training (offline and online)
Chance to work on live campaign
The study material of the course.
Learn Advanced PPC strategies
100% Practical Training
Universally accepted certificate
Learn ads Tracking strategies
Case study
Tools

Pay Per Click Modules

Fundamental of Google Ads
Google ads Account Setup
Keywords recherché for ads
How to write Ads copy
Monitoring Your Advertisements
Advanced Ads tracking
Biding strategies
Key optimization Strategies
Remarketing and Retargeting
Competitor Research for Ads

Ads extension
AB testing
Search Ads
YouTube Ads
Display Ads
Smart ads
Local Ads
Mobile Ads
Shopping Ads

Industry Recognized Certification From Educert Global

Upon completing Google Ads Course, you’ll receive certified completion from Educert Global. Gain recognition from renowned digital marketing agencies and brands. Here, you'll acquire the industry-level skills needed to excel as a top-tier digital marketer. Boost your career with our PPC course today!

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Frequently Asked Question

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Students Speak

This course covers all important aspects of digital marketing.

Anuj
The coursework and resources provided by EduCert Global were top-notch. I was able to learn at my own pace and apply my knowledge to my current role. I would highly recommend the certification to anyone who is passionate about advancing his or her career in digital.

Rashika Mishra
I would highly recommend the certification to anyone who is passionate about advancing his or her career in digital.

Aryan