SMO & Google My Business Course | Educert Global


Social media Optimization or SMO has become an integral part of SEO. The social signals to your website are an important factor for ranking high on Google search. In our SMO course, we have devoted a complete module regarding SMO and how to perform SMO in an effective manner to increase social media presence and achieve a good ranking on Google.

How to do SMO?

  • Create Social Media Profile on Facebook, Twitter, LinkedIn and Instagram
  • Create Content with Media-rich elements Like Photos or Videos
  • Make Sure that the content you are posting should be good enough so that people share it for others to know about it.
  • Post Your Content on a regular basis
  • Share All Your New Blog links in social media as posts.
  • Hashtag Your Friends or Other Similar Accounts in Your Niche
  • Make Sure That Your Website Have Social Media Sharing Option
  • Engage with User comments on your post or messages

In addition, you will be able to develop integrated social media marketing strategies for companies, from idea to final implementation, as well as create effective video ads and promotional graphics for their social media marketing campaigns using simple online editing tools. With this SMO module, you will master social media advertising by understanding audience segmentation and creating campaigns using Facebook Ads Manager. You’ll also learn LinkedIn’s marketing and advertising strategies, and also become effective at marketing on Twitter and Reddit.

Google My Business

Grow your business by learning how to use your Google My Business listing to generate more hot leads, inquiries, and sales.

Improve Google My Business listings and local SEO rankings for your business

This 3 week’s introductory course will give you the knowledge, skills, and confidence to set up and optimize Google My Business ads that will enhance your local SEO optimization and generate the interest, inquiries, and sales your business needs to grow to be successful.

Grow your business with powerful Google My Business listings

64% of users use Google My Business to find online contact information for stores and businesses. Understanding how to optimize your Google My Business (GMB) ads is key to maximizing your business’ visibility, increasing customer loyalty, and successfully generating sales or inquiries online. Led by Search Engine Optimization Training Expert, explore the best ways to optimize your GMB ads and increase the visibility of your online business. You will learn about quotes and get tips on why they are so valuable to your online business appearance and how to create one.

Increase the visibility of your ads on Google My Business

In this course, you’ll learn why reviews and local ads are important tools for increasing GMB’s visibility, as well as how to generate new reviews and set up and run working local ads. By the end of the course, you’ll learn how to effectively optimize your Google My Business listings which will lead to more local searches, calls, and clicks for your business.

What topics will you cover?

  • How To Set Up a Google My Business Listing
  • How To Optimise a Google My Business Listing?
  • The Biggest Ranking Factors
  • How To Boost the Visibility of Your Google My Business Listing?
  • How To Generate Reviews for Your Listing
  • How To Set Up & Run Profitable Local Ads

What will you achieve?

By the end of the course, you ‘ll be able to…

  • Demonstrate how to optimize a GMB listing
  • Explore how to build high-quality citation
  • Improve your understanding of how Google ranks GMB listings
  • Explore the importance reviews play when it comes to GMB listings
Register Here

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Frequently Asked Question

What is Digital Marketing ?

It is the process of creating awareness, generating leads, promoting sales etc. through internet & digital mediums is known as Digital Marketing.

Why is a Digital Marketing Course important ?

Nowadays , the demand for online marketing experts is increasing at a rapid pace. To fulfill the demand of this fastest growing industry, skilled people are a necessity, hence online marketing courses are important.

Is Digital Marketing a good career option ?

Yes, it is. The Internet Marketing Course takes less time to learn and also costs comparatively less than traditional courses with assured jobs alongwith lucrative packages.

What is the future of Digital Marketing ?

Every business process is shifting online hence there is huge demand for skilled digital marketers in the world. To help corporates growing their business online, providing better experience.

What opportunities does the Digital Marketing Industry have ?

With people getting aware of the internet, shifting of business, people over the various platforms on the internet, the world is experiencing a curve in the demand of skilled digital marketers in this fastest growing and evergreen field.

What is the salary package of freshers in digital marketing ?

Every company has their own pattern of salary bar, however, the overall ideal package ranges somewhere between INR 2,00,000 to 5,00,000 INR/ANNUM.

Why should I join eduCert Global for Online Marketing Training ?

With expert & experienced faculty we provide quality learning to our students. Practical oriented classes filled with case studies and LIVE projects make us stand ahead from competition.

How can I join eduCert Global’s Digital Marketing Course ?

To enroll for eduCert Global’s Digital Marketing Program Online, you can select the Apply Now button given in your choice of course, and follow the procedure. For Offline Digital Marketing Course, you can follow the above procedure or visit our office.

Students Speak

  • Anuj

    This course covers all important aspects of digital marketing.


  • Rashika Mishra

    The coursework and resources provided by EduCert Global were top-notch. I was able to learn at my own pace and apply my knowledge to my current role. I would highly recommend the certification to anyone who is passionate about advancing his or her career in digital.

    Rashika Mishra

  • Thesera Minton

    I would highly recommend the certification to anyone who is passionate about advancing his or her career in digital.


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